Everyone in Clinical Research Should be Interested in Patient Recruitment and Retention
There’s a well-known saying in the world of sales and marketing that essentially everybody who works at a company works in sales. In that the whole organization is built on the premise of ...
With Halloween Approaching Here's a Few Things I Find Scary about the Clinical Trials Industry
With Halloween coming up soon, I thought I’d reflect on some of the things I find scary about the industry. One of them is how many sponsor organizations still expect patients to be ...
New Generation of Clinical Trials - Powered by Patient Feasibility and AI
Later on today I’ll be involved in a webinar relating to patient feasibility. You’re probably aware of the term ‘site feasibility’ and how it’s an important factor in the development of any ...
Where Possible, Offer Patients a Choice of How they Participate in Clinical Research
Most clinical trials are still conducted through having participants attend a research site. And there are often good reasons for this - including such things as having the necessary ...
Customer Exprerience Shouldn't be Confined to Staying in a Nice Hotel
At the hotel I stayed in recently, there’s a rooftop bar on the seventh floor. At one point on the final day of my visit, the main lift (that’s elevator for those in the US) developed a ...
Treating Trial Volunteers with Respect is Surely the Right Way to Proceed
There are two main definitions of the word ‘volunteer’ in relation to a person, rather than an action. They are someone who freely offers to take part in something or undertake a task, or ...
Embedded Interviews are a Great way to get Qualitative Data about Trial Participation
Another good takeaway from the recent C3 Summit was about the practice of embedded interviews for gathering qualitative data regarding a patient’s experience of participating in a clinical ...
Embedding Patients in the Research Team can Help Attract and Retain Trial Participants
I’ve previously suggested that patients and people from research sites should be involved in the design of trial protocols. Another useful element I’ve discussed recently with patient ...
Benefits of Translating Patient Recruitment Materials for English-speaking Countries
Translating patient recruitment materials into languages other than English is something organizations will consider when recruiting patients in countries where English is not the main ...
Some Things we can do to Retain Patients on Trials include Appointment Reminders
Keeping in touch with trial participants isn’t just about seeing them at their regular site visits. It’s important, of course, to treat each person with respect and make them feel welcome ...

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