My Videos

Repurposing Content can be a Good Method for Reaching a Wider Audience
Repurposing content is something that many people are aware they should be doing, but often never actually get around to. I was reminded of this recently when a contact of mine recommended I ...
Newsworthy Events can be a Good Source of Content Ideas
Earlier this week I put together 2 videos that were both inspired by a sporting event of one kind or another - the Las Vegas Grand Prix and a maximum break in snooker. This is the sort of ...
Sticking too Closely to Traditional Methods may Simply Deliver the Same Old Results
While reading up on Thanksgiving for yesterday’s post, I noticed the original date was the last Thursday of November. But it seems that, due to the fact the last Thursday could sometimes be ...
On Thanksgiving let's Give Thanks to The Most Important People in our industry - Trial Participants
Today is Thanksgiving in the United States. It isn’t a holiday we celebrate in the UK, and I’ve never been all that sure what the significance of it is. Some searching online has unearthed ...
Snooker's Maximum Break of 147 has Lessons for the Process of Patient Recruitment
Continuing with the last vid’s sporting theme, I’m also a big fan of snooker - a cue sports game played on a table bigger than used for pool. The snooker reference occurred to when I made my ...
If Formula 1 can Organize a Grand Prix in Las Vegas Pharma Should be Able to Fix Patient Recruitment
I’m a big Formula 1 fan and thoroughly enjoyed the TV coverage of the Las Vegas Grand Prix over the weekend. The event hit a bit of a snag in the opening practice session, but overcame the ...
My 150th Daily Video - and with so much to Discuss I Intend to Continue
Somewhat surprisingly, this is my 150th video. Think I’ll say that again - 150th video! While I did set out with the intention of creating quite a lot of them, I’m not sure I would have been ...
If Daily Newspapers can Create Quality Content on a Consistent Basis, So Can You
I mentioned in the last vid how I like to read the weekend newspapers. And I’m always impressed by how much quality content they deliver on a consistent basis. Which provides me with more ...
I Find Reading the Weekend Newspapers can Provide Good Inspiration for Content Ideas
I’m someone who still likes to read a printed newspaper. In particular, I like the Saturday and Sunday editions, the reading of which can often last a few days into the following week. I ...
Everyone in Clinical Research Should be Interested in Patient Recruitment and Retention
There’s a well-known saying in the world of sales and marketing that essentially everybody who works at a company works in sales. In that the whole organization is built on the premise of ...

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