My Videos

Why Don't we Collect Feedback from People who Drop out of Trials?
Coming from a background where customer experience methodology is used extensively to determine why people don’t like a particular product or service, it’s always intrigued me as to why ...
Informed Consent is an Ongoing Process - Not a One-off Procedure
The consent process in clinical trials - more formally designated the Informed Consent process - is a key element in getting participants involved. Without a signed Informed Consent Form ...
A Look at some of the Decentralized Clinical Trial (DCT) Solutions Available
Many of the DCT solutions that have been developed over the last few years - in particular since the advent of Covid - are based on some kind of technology application. For example, wearable ...
An Overview of Decentralized Clinical Trials - DCTs
Anyone involved in clinical research will have come across the phrase ‘decentralized trials’ - or DCTs. Recently, the FDA issued its draft guidance on its approach to regulating DCTs, which ...
Some of the Changes in the Digital Ads Landscape for Patient Recruitment
Over the years I’ve been involved with recruiting patients for clinical trials, the digital advertising landscape has changed and evolved. Back in the day there was no Facebook advertising ...
IRBs / ECs play an Important Role in the Patient Recruitment Process
When trying to recruit patients for trials, it can seem as though the Institutional Review Board, or Ethics Committee, acts as a barrier to success. Looking from a marketing perspective, the ...
Collaborate with your Vendors for Continuous Improvement in Results
Having looked at some of the main metrics that sponsors will want to keep track of from the patient recruitment vendor, the next stage in the process is to discuss the results and attempt to ...
A Look at Some Key Metrics for Patient Recruitment Campaigns
As a sponsor, when dealing with a patient recruitment solutions provider, you’ll want to have sight of particular metrics that give you a snapshot of how well things are going. If you have ...
Sponsors Should have Visibility & Transparency of Relevant Stats from a Patient Recruitment Campaign
Something that comes up quite a lot in projects that I advise on is the lack of visibility and transparency afforded to the CRO or sponsor by the patient recruitment vendor. There are often ...
Reducing the Burden of Participation Helps Retain Patients on Clinical Trials
One of the key things we can do to retain patients on clinical trials - and also because it just seems to be the right thing to do - is reduce the burden of participation. People taking part ...

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