My Videos

The term 'Bid Defense' Appears far more Adversarial than Collaborative
It seems that many people within the industry are keen to move forward with a collaborative relationship between all the main stakeholders when it comes to patient recruitment - ie patients, ...
Embedding Patients in the Research Team can Help Attract and Retain Trial Participants
I’ve previously suggested that patients and people from research sites should be involved in the design of trial protocols. Another useful element I’ve discussed recently with patient ...
Better User Experiences can be Generated by Getting Relevant Users to Test Before Launch
Anyone who’s used the website clinicaltrials.gov will be aware that perhaps user experience was not a priority when it was being developed. Certainly there are complexities involved in ...
Patient Engagement and Patient Recruitment are Different but Connected
Patient engagement is often used as a synonym for patient recruitment. But actually they are two distinct - though connected - concepts. Recruitment is focused on attracting people to take ...
It can be Worth Allowing your Unconscious Mind to Come up with Solutions to Problems
While writing my next book recently, I was stuck on a particular element and couldn’t find a solution for driving the narrative forward using the free writing or mind mapping techniques I’ve ...
Benefits of Translating Patient Recruitment Materials for English-speaking Countries
Translating patient recruitment materials into languages other than English is something organizations will consider when recruiting patients in countries where English is not the main ...
Some Things we can do to Retain Patients on Trials include Appointment Reminders
Keeping in touch with trial participants isn’t just about seeing them at their regular site visits. It’s important, of course, to treat each person with respect and make them feel welcome ...
Uncontactable Trial Applicants are a Big Bottleneck for Patient Recruitment
One of the biggest factors affecting rates of patient recruitment for clinical trials is the number of people who initially apply that can’t then be contacted in order to get them to go ...
Testing Patient-Centric Ads Against Condition-Specific Ads can Lead to Continuous Improvements
Using digital ads is a widely-used element of many successful patient recruitment campaigns. And there’s been a move in recent years towards making the content of these ads more ...
We Should be Working Towards Offering Patients a Choice of When and How to Participate in Trials
There’s a well-known saying that too much choice can be a bad thing. Such as when you go to a grocery store and have to decide between 15 types of canned tomatoes, or when a restaurant menu ...

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