My Videos

Do Facebook Ads Still Work for Patient Recruitment?
I’ve been asked a few times recently whether Facebook Ads still work for recruiting patients. I’ve even had somebody tell me that Facebook Ads specifically don’t work anymore. Well, my ...
Treating Trial Volunteers with Respect is Surely the Right Way to Proceed
There are two main definitions of the word ‘volunteer’ in relation to a person, rather than an action. They are someone who freely offers to take part in something or undertake a task, or ...
Moving from Big Pharma to a Smaller Biotech Opens up More Vendor Opportunities
Some people who enter the biotech world have come from big pharma companies, and bring with them the kind of approaches that big pharma takes to clinical operations. For example, many people ...
3 Months of Daily Videos - Mostly on the Topic of Patient Recruitment
Today marks 3 months of daily videos I’ve been posting online. The majority of the responses have come through LinkedIn or in real life, with people at industry events recognizing me through ...
Where I Find the Inspiration for these Daily Short Vids on Patient Recruitment
Several people have asked me recently where I come up with the ideas for things to talk about in these daily videos. With this being the 92nd one, I can understand where they’re coming from. ...
The DPHARM Conference was Founded on the Principles of Disruption and Innovation
Many people in clinical research have been attending the DPHARM conference in Boston over the last few days. Looking on the website, it explains the origins of the conference - the first one ...
World Alzheimer's Day - 21 September - Also my Dad's Birthday
Today is World Alzheimer’s Day, and also my dad’s 81st birthday. Unfortunately, these two events are linked by more than just sharing a date, as my dad has been living with Alzheimer’s for ...
Embedded Interviews are a Great way to get Qualitative Data about Trial Participation
Another good takeaway from the recent C3 Summit was about the practice of embedded interviews for gathering qualitative data regarding a patient’s experience of participating in a clinical ...
More Learnings from the recent Transperfect C3 Summit in London
Patient engagement was another session at the C3 Summit - with feedback being highlighted as an essential part of the process. Building trust with patients can come from engaging with ...
Some Learnings from the recent Transperfect C3 Summit in London
A few days ago I attended the C3 Summit in London, which was very valuable, featuring good sessions and networking, and is an event I recommend people attend if you get chance. The event ...

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