My Videos

Thoughts on the Final Day of the 2025 SCOPE Summit
It’s the fourth and final day of the 2025 SCOPE Summit in Orlando. From reading the many LinkedIn posts, and being in touch with people who are attending, I can tell it’s gone great. As ...
Thoughts on the 2025 SCOPE Summit day three
One of the highlights that stands out to me for today’s SCOPE Summit is the special book signing during the morning coffee break. I did my own signing in the same slot at last year’s event, ...
SCOPE Summit 2025 - Thoughts Ahead of Day Two
On the second day of this year’s SCOPE Summit, if I was in Orlando I’m pretty sure I would not have been starting off with the 5k Rise and Shine fun run at 6.30 am. Especially after last ...
SCOPE Summit 2025 Day One
Unlike many of you, I’m unfortunately not able to attend the SCOPE Summit over the next few days, and am here in a reasonably sunny Manchester rather than there in an almost certainly more ...
You Should have Respect for the Disease and the Patient Recruitment Process Itself
Respect for the disease or condition that the potential treatment is designed to work on is another essential factor. When I talk about respect in this regard, I mean being aware of the ...
Showing Respect for All the Stakeholders in the Patient Recruitment Process
Respect for the other stakeholders in the field of patient recruitment is based on recognizing that everyone is fundamentally trying to do the best they can. There is often a finger pointing ...
The Core Value of Respect Should run Through all Your Patient Recruitment Activities
In the final 3 short vids I’ll be doing this year before taking a break, I want to mention the core value that everyone involved in clinical trials should keep at the heart of everything ...
Offering Patients Choices that Fit Better with their Lifestyle may be a Good Idea
Most clinical trials have a series of procedures in place that are simply imposed on the participants regarding when and how they take part. For sure there are good reasons behind this. And ...
Using Omnichannel Marketing Techniques for Patient Recruitment
The word omnichannel is often used in the context of marketing. Essentially it means that an organization or brand is being promoted through multiple methods, with each one retaining a ...
Associating a Random Object with a Current Project can Help with Idea Generation
One technique that can offer spark some interesting ideas is to look at associating a random object with something you’re currently working on. For example, in front of me I have a phone ...

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