My Books

Books

The Patient Recruitment Conundrum.

  • Why is patient recruitment such a big problem for the clinical trials industry?
  • Why is retaining participants on trials another major issue?
  • What are the potential solutions for delivering better results?
  • Is there a method the industry could adopt to improve the situation?

These are the questions faced by puzzle solver extraordinaire, Josh Black, as he delves into the heart of a mystery that has for too long plagued the process of developing new medical treatments.

Follow the adventures of Josh and his sarcastic sidekick, Max Donovan, as they criss-cross the Atlantic in a bid to come up with answers to these questions and move closer toward solving:

The Patient Recruitment Conundrum

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Patient Recruitment for Clinical Trials Using Facebook Ads.

Based on my extensive experience in the field, Patient Recruitment for Clinical Trials Using Facebook Ads is the first book to cover this specific topic in-depth.

It provides a comprehensive look at the complexities of the Facebook Ads system as it specifically relates to engaging patients in clinical research.

This book will give you the tools you need for hitting your patient recruitment targets, through taking advantage of the extraordinary capabilities of Facebook Advertising.